Change in this in, as the representative of the glassy, make-up, with precise positioning products, decorate just in adult "their" publicity youthful, in small artistic exaggeration and vivid reality to create the perfect balance between.
In has reached a white-hot competition in the cosmetics market, expand the new brand will face many difficult problems.However, in the 2009 economic crisis in the birth of the glassy, make-up, just a year's time in segment success created a miracle.
From the pop hometown British glass, beauty group, as a "niche" customized products, with "dot" the advantage to drive "face" and grow, in the fashion of girls' hearts of the establishment of a "glassy" professional, younger make-up brand image, from the many major suit strong break out of an encirclement.
It represents the Pope POPULART charm, also in fashion emit bright brilliance, quickly became a classic.
Through market segmentation mac canvas shoulder bag, glassy, make-up and timely follow-up popular direction, thereby ensuring the difference marketing absolutely leading become possible.
With clear targeted design, allow enterprises to grasp the product renewal initiative, but also to provide users with more accurate makeup suggestions.On its face, eyes, lips, a department, remover five series of nearly 40 category 200 product, simple combinations that can change the most suitable for Chinese girls make-up aesthetic paradigm, and its rich and varied colors and soft and delicate texture, but also in the quality to win the beautiful girls heart.
In addition, glassy, make-up in the spokesman's choice also reflects the characteristics of their products, be permeated with the irresistible vibrant vitality of youth.In the last year signed endorsement of the mid three's highly popular Singapore young woman group -- BY2, strength and image of beautiful
, a good momentum of development, in the performing arts sector is a rare potential star.Its health to clear and slightly small sexy appearance and under the age of eighteen years, also with the glassy, make-up products field corresponding.Especially in their boys and girls groups in the extraordinary influence, is the glass children makeup market segments of the brand communication killer mace.
Can say
, glassy, make-up in "young", "pop" makeup fractionize direction double-line break out of an encirclement, as well as its relationship with BY2 singing group of the perfect combination, fully embodies its accurate market positioning, with the characteristics of interpretation can not copy the area brand myth.More：
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